Web Production & Operationby Narutech
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Options

On top of the base plans, mix and match only the options you actually need. From site build extensions (copywriting, photography, extra pages, logos, multilingual, features) to acquisition and operation (analytics, advertising, SEO, social media), we cover it all.

OPTIONS

Option price list

Choose only what fits your goals from three groups. Details of each menu are summarized below.

GROUP 01Site build & expansion options
Copywriting & content productionWe handle interviews and writing (we can build even if you have no copy)
Initial Custom quote Monthly Custom quote
Additional pagesBuilding extra pages beyond your plan's page count
Initial Custom quote Monthly —
Logo & banner designLogos, campaign banners and similar assets
Initial Custom quote Monthly —
Multilingual support (with professional review)AI translation reviewed by a professional in that language. Updates after launch are handled within your update and revision allowance
Per language ¥50,000 Monthly —
Special pages (LP)Landing/special page production
Initial Custom quote Monthly —
Booking & inquiry featuresAdding features such as forms, bookings and maps
Initial Custom quote Monthly —
Professional photography & asset sourcingShooting and preparing photo assets
Initial ¥600,000 (up to 30 shots, 1 model, 5 products, 5-year usage) + travel
Monthly — (one-time)
GROUP 02Web features & automation options
Auto quotation generatorVisitors create a quote and save it as a PDF right on your site. Capture prospects before they even inquire
Initial ¥80,000 Monthly ¥4,800
Automated document downloadDistribute company profiles, catalogues and more automatically via a form. Turn downloaders into leads
Initial ¥40,000 Monthly ¥2,800
Web booking system (Hot Pepper style)24/7 online booking from open slots. Automate reservations for visits, consultations, treatments and tours (core-system integration is separate)
Initial ¥300,000 Monthly ¥50,000
Instagram & user posts on your siteShow posts from your account, partners and customers on your own site. We also request and record posting permission
Initial ¥50,000 Monthly ¥9,800
GROUP 03Acquisition & operation options
GA4 analytics & improvement proposalsUnderstand your site's current performance and propose improvements
Initial ¥30,000 Monthly ¥19,800
Web advertising operationsStrengthen acquisition through search and social ads
Initial ¥50,000 Monthly 20% of ad spend (min. ¥30,000)
Advanced SEOStrengthen SEO to grow organic search traffic
Initial ¥80,000 Monthly ¥49,800
Content marketingStrengthen acquisition by publishing articles, case studies and know-how
Initial ¥30,000 Monthly ¥79,800
AI chatbot for Q&AAnswer visitor questions and assist inquiries
Initial ¥80,000 Monthly ¥29,800
Security report supportOrganize an improvement plan based on the diagnostic results
Initial ¥30,000 Monthly ¥9,800
Social media & short-video operationsBuild awareness, recruiting PR and acquisition through TikTok and Instagram
Initial Consult Monthly ¥200,000〜
Site inspection agentInspects every page daily. AI finds broken links, outdated information, display problems, unexpected changes and more, and notifies you with a suggested fix
Initial ¥50,000 Monthly ¥20,000

Automated document download

Purpose: A feature that lets visitors download company profiles, service materials, catalogues and more automatically just by filling in a form on your site. You capture the downloader's company name and email address, which become your lead list directly.

Ideal for

  • Companies that want to distribute sales materials and catalogues from their site
  • Companies that want to know "who viewed the materials" and follow up with sales
  • Companies that want to grow material requests as a destination for exhibitions and ads

Pricing

  • Initial cost: ¥40,000
  • Monthly cost: ¥2,800 (management of the downloader list)

What's included

  • A download form (supports multiple documents)
  • Automatic download after submission / auto-reply email
  • Recording and export of the downloader list
  • Smartphone support

Web booking system (Hot Pepper style)

Purpose: A feature for 24/7 online booking from open slots, just like Hot Pepper Beauty. Handle visits, consultations, treatments, tours, free consultations and more — tailored to your industry — entirely on your site, reducing the burden of phone handling.

Ideal for

  • Companies that take reservations: clinics, salons, restaurants, homebuilders and more
  • Companies that want to reduce missed calls and reservation-management workload
  • Companies that want to accept bookings outside business hours

Pricing

  • Initial cost: ¥300,000
  • Monthly cost: ¥50,000 (operation and maintenance of the booking system)

What's included

  • Online booking from an availability calendar (24/7 acceptance)
  • Automatic booking-confirmation notifications (to both the customer and your store)
  • Booking settings by menu, staff and location
  • Smartphone support / integration with existing booking tools (such as Chouseikun) available on request
About the cost of integrating with a core system

The above is the cost of a standard configuration that accepts bookings on your site and lets you confirm them via notifications and a list view. If you want to actually connect and sync booking data with your existing core systems — such as your CRM, reservation ledger, POS or medical records — additional system-integration development is required, and the budget changes substantially. When integration development is involved, the scale is estimated at at least ¥3,000,000. Costs vary depending on the specifications of the target system and the scope of integration, so if you would like this, we will review the details and provide a separate quote.

Instagram & user posts on your site

Purpose: A feature that shows posts from your official Instagram account, your partners' and distributors' accounts, and your customers together on your own site. Tapping a photo opens it larger on your site instead of sending visitors to Instagram, so they can go straight on to product pages or contact you.

Ideal for

  • Companies that want to show many photos and videos on their site
  • Companies that want to show customers' and partners' posts as real-life use
  • Companies that keep Instagram updated but can't reflect it on their site

Pricing

  • Initial cost: ¥50,000
  • Monthly cost: ¥9,800 (maintenance of the automatic feed, requesting and recording posting permission, swapping posts)

What's included

  • A section that shows official, partner and customer posts separately
  • Automatic display of the latest posts from your official account
  • Requesting and recording posting permission from posters (up to 4 posts a month)
  • A permission request message and terms-of-use page
  • Smartphone support

* Your official account must be an Instagram business or creator account. If paid third-party tools are used (for example, automatic hashtag collection), the tool fees are paid by the customer.

Professional photography

As a rule, photo assets are provided by the client. If they are difficult to prepare, we offer professional photography as an option. We shoot photos suited to your website — of your company, store, products, people and more.

Pricing

  • Shooting cost: ¥600,000 (base fee)
  • Travel expenses are charged separately.

Included in the base fee

  • Number of shots: up to 30
  • Models: up to 1 person
  • Products: up to 5 items
  • Usage period of the photos (commercial use and use of the likeness of people pictured): up to 5 years

* Additional models or products, a longer usage period, or a more elaborate shoot (locations, sets, hair and makeup, etc.) require an additional fee depending on the content. We will provide a separate quote.
* The photos may be used for publicity and sales promotion of your own business (website, social media, printed materials, advertising). They may not be transferred or sold to third parties.
* A photography order cannot be cancelled once placed. Even if the shoot does not take place for your reasons, the full photography fee is payable.

What's included

  • Shooting by a professional photographer (up to 30 shots)
  • Photography of your company, store, products, people, sites and more
  • Delivery of the photo data

GA4 analytics & improvement proposals

Purpose: We regularly review how your website is viewed, where traffic comes from, which pages are most popular and the state of your inquiry paths, then organize the points that should be improved.

Ideal for

  • Companies unsure whether their site is delivering results after launch
  • Companies that want to know which pages are being viewed
  • Companies that want to check the paths leading to inquiries
  • Companies that want to improve based on numbers rather than gut feeling

Pricing

  • Initial setup cost: ¥30,000
  • Monthly cost: ¥19,800

What's included

  • GA4 setup review / new GA4 setup as needed
  • Verification of inquiry-path tracking
  • Monthly analytics report (review of traffic sources and viewed pages)
  • Up to 3 improvement proposals / prioritization of improvements

Advanced SEO

Purpose: To grow organic search traffic, we organize your site structure, keywords, titles, headings, internal links and content strategy, supporting mid-to-long-term growth in search traffic.

Ideal for

  • Companies that want to grow inquiries from search
  • Companies that want to be found by "area name + industry name"
  • Companies that want to do SEO but don't know where to start
  • Companies that want to go deeper than the standard SEO included in the Standard plan

Pricing

  • Initial diagnosis & design cost: ¥80,000
  • Monthly cost: ¥49,800

What's included

  • Review of your existing site's SEO status
  • Organizing target and area-name keywords / quick review of competitor sites
  • Organizing title and description strategy / review of heading structure
  • Organizing internal-link strategy and content-addition strategy
  • Monthly SEO review / monthly report

* We do not guarantee search rankings, traffic volume or inquiry volume.

Content marketing

Purpose: By continuously publishing news, project results, case studies, know-how articles, recruiting articles and more, we convey your company's strengths and expertise to prospects, job seekers and business partners.

Ideal for

  • Companies that want to communicate their strengths and track record
  • Companies that want to use project results and case studies for acquisition
  • Companies that want to convey their culture and people for recruiting
  • Companies with no time to write in-house

Pricing

  • Initial planning & design cost: ¥30,000
  • Monthly cost: ¥79,800

What's included

  • Planning and writing of up to 4 articles per month (about 1,500 characters each)
  • Image selection or use of client-provided images / title and heading creation
  • Publishing to your site / monthly theme proposals

Example article themes

Project showcases / case studies / customer voices / FAQ explanations / industry know-how / staff profiles for recruiting / message from the CEO / community initiatives / how to choose a service / problem-solving examples

AI chatbot for Q&A

Purpose: For common questions from website visitors, an AI chatbot provides a first-line answer, helping to ease concerns before an inquiry and guide visitors toward the inquiry path.

Ideal for

  • Companies with many common questions / that want to reduce pre-inquiry concerns
  • Companies that want help answering questions outside business hours
  • Companies that want to handle questions before job applications

Pricing

  • Initial setup cost: ¥80,000
  • Monthly cost: ¥29,800

What's included

  • Organizing FAQs and service information / designing answer policies and prohibited-answer rules
  • Setting up inquiry-guidance copy / chatbot installation
  • FAQ additions and edits / minor answer adjustments / monthly usage review

* AI chatbot answers are not guaranteed to be complete or accurate. For important matters, contract terms, pricing and content requiring professional judgment, final human confirmation is assumed.

Security report support

Purpose: Based on the results of Security First Check, we organize an improvement plan for your existing website in a way that's clear even to executives.

Ideal for

  • Companies that want to assess the state of their current website
  • Companies unsure of the state of their server, domain, SSL, forms and so on
  • Companies with security concerns / that want to assess the current state before a renewal

Pricing

  • Initial report interpretation: ¥30,000
  • Monthly review: ¥9,800

What's included

  • Review of diagnostic results / organizing key improvement items
  • Explanation for executives / prioritization
  • Proposal connecting to our website production & operation plans

* This menu supports the interpretation of the simple diagnostic report and the organizing of an improvement plan. It is not a vulnerability assessment or a penetration test. It does not guarantee safety, prevention of unauthorized access or prevention of information leaks.

Social media & short-video operations

Target platforms: TikTok, Instagram, Instagram Reels (other platforms by individual consultation)

Purpose: Using TikTok and Instagram, we support broader awareness, recruiting PR, service understanding and showcasing the appeal of your stores, facilities, products and people. Centered on short videos, we communicate the "people," "atmosphere," "site," "initiatives," "results" and "vision" that are hard to convey through a website alone.

Ideal for

  • Companies that want to strengthen recruiting PR / convey their appeal to younger audiences
  • Companies that want to convey the appeal of their stores, facilities, products and services through video
  • Companies that want to start Instagram or TikTok but can't keep it running in-house
  • Companies that want to convey the character of their CEO and staff

Pricing

  • Initial design cost: Consult
  • Monthly cost: ¥200,000〜

What's included (draft)

  • Designing the social media strategy / planning post themes / creating a monthly posting plan
  • Short-video planning, video composition and simple scripts / video editing
  • Caption writing / hashtag design / posting on your behalf
  • Monthly summary reports and improvement proposals / designing paths to your website, recruiting page and inquiry page

* The ¥200,000 monthly fee is a minimum price; costs vary depending on whether shooting is involved, the number of posts, the volume of editing, the scope of planning and the number of platforms covered. We do not guarantee follower counts, view counts, inquiry volume, job applications or increased sales.

Site inspection agent

Purpose: Every day, an agent reads every page of your website and inspects it for broken links, outdated information, display problems, unexpected changes and more. When it finds a problem, we notify you of what the problem is along with a suggested fix, and after your confirmation we fix it within your operation plan's update and revision allowance.

Ideal for

  • Companies that post many links to external sites or PDF documents
  • Companies that often post time-limited information such as news, events or campaigns
  • Companies without the time to look over their own website every day
  • Companies that want to notice display problems or tampering before their customers do

Pricing

  • Initial setup cost: ¥50,000
  • Monthly cost: ¥20,000

What we inspect every day

  • Broken links: internal links, links to external sites and links to PDFs and other documents. AI also checks pages that open but have no content, redirects to a top page, and changes in the linked content
  • Outdated information: announcements of finished events or campaigns, past deadlines, old fiscal-year references, holiday notices left up, and so on
  • Display problems: images that don't load, map and video embeds, PDFs that don't open
  • Unexpected changes: content that changed without an update by us, unfamiliar external links, ads or code inserted into pages
  • Inquiry forms: whether the form displays and is ready to submit (no actual submissions are made)
  • Google Search: Search Console errors and pages that no longer appear in search results

What's included

  • Building the inspection agent / registering the pages to inspect
  • Notification when a problem is found (page, what the problem is and a suggested fix)
  • AI-prepared fix suggestions (researching where a link has moved or what the current information is)
  • Fixing the problem after your confirmation (within your plan's update and revision allowance)

* This option is for clients on an operation plan (Production + Operation / Operation only).
* Fixes are handled within your plan's update and revision allowance. Fixes beyond the allowance can be handled the following month or as spot revisions (¥5,000 per page), at your choice.
* AI judgments and suggested fixes are applied only after your confirmation. If we cannot confirm the correct information ourselves, we will check with you before making the fix.
* If tampering is suspected, investigation and recovery are quoted separately depending on the situation.
* Google Search inspection applies to sites with Search Console set up.
* This option does not prevent tampering or unauthorized access and is not a vulnerability assessment. It does not guarantee that every problem will be found. Temporary outages on external sites, pages that require login, and pages that restrict automated access may not be judged correctly.

Multilingual support (with professional review)

Purpose: We turn the content of your Japanese website into pages in English and other languages. After AI translation, a professional in that language reviews the text and corrects unnatural phrasing and mistranslations before the pages go live.

Ideal for

  • Companies that want to attract inbound visitors
  • Companies that want to introduce their business, products or services to overseas partners
  • Companies that want to deliver information accurately to foreign customers and employees living in Japan

Pricing

  • Per language: ¥50,000 (translation and professional review included)

What's included

  • Translation of your Japanese pages (AI translation)
  • Review and correction of the translation by a professional in that language
  • Production and launch of the foreign-language pages (including switching to and from the Japanese pages)

* After launch, updates to the foreign-language pages that follow updates to your Japanese pages are handled within your operation plan's update and revision allowance. If you would like a professional review of the updated translation, we will provide a separate quote.

Combine only the options you need.

Even if you're not sure which option fits, tell us your goals and we'll propose the right mix. Consultations are free.